our products
We provide education in the broadest sense of the word. Our
products help children to succeed at school or adults to
succeed at work; they help politicians consider different
points of view or business people to divine markets; they
inspire people to take a fresh look at the world. In 2002,
we invested some £250m on new products and services.
Learning to read at your own speed:
A great deal of scientific research suggests that very young
children who aren't read to at home enter school at a
significant disadvantage. After nearly a decade of intensive
study by top educators and researchers, the Waterford Early
Reading Program was developed by the Waterford Institute, a
non-profit organisation whose mission is to deliver superior
education through technology. The programme, sold across the
US by Pearson Education, has a unique computer-based
instruction that adapts to an individual user's learning
pace, regardless of primary language or pre-literacy
exposure. It gives each child 15 minutes of individual
attention and assistance each day, with a rich multi-media
mix of books, poems, songs and other literacy activities.
The programme has been formally assessed, comparing the
achievements of students who used the programme with those
who did not. The research shows the programme to be very
effective in preparing young children to read, with
particular strength in bringing the lowest performers in a
class to reading competency and helping non-English speaking
children to assimilate English language skills more quickly.
We've recently launched the Waterford Early Maths and
Science programmes, using the same innovative self-paced
software to provide students with a solid foundation in
basic maths skills, science content and creative
problem-solving.
More about the Waterford Programme and the research findings at
www.pearsondigital.com
Putting reading first:
The US federal Government has created a $1bn annual budget
to boost literacy levels for young children. The money can
only be spent on programmes that are scientifically proven
to boost language and literacy skills.
Pearson Education has partnered with eminent researchers to
bring their work in scientifically-based reading instruction
to benefit young children across America. Teaming up with
the National Center for Learning Disabilities, Pearson Early
Learning published their research-based screening tool, Get
Ready to Read!, which helps parents and teachers know if a
child is ready to learn how to read. To engage parent,
child, and teacher in the active development of reading
skills, we published their scientifically-based programme
Read Together, Talk Together. It is founded on the principle
that children gain dramatic growth in reading and language
skills when there is an integrated dialogue between the
adult and the child who is learning to read. The programme
includes new picture books designed by Dorling Kindersley,
classic children's books from Penguin, and support materials
for teachers and parents designed to stimulate conversations
with children about books.
Leaving no child behind:
Teachers and schools getting ready for America's most
sweeping education reforms for 25 years now have a helping
hand. Concert, a new online application, will allow teachers
to tailor learning for each student and help schools to
monitor and report their students' performance. These are
new requirements for schools as part of President Bush's ?No
Child Left Behind' education act.
More information at
www.pearsonedtech.com
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